One of our clients, ICS Voice & Data (icsvoiceanddata.com), a North Carolina-based telephone system dealer approached us about two months ago, and contracted us to do search engine marketing and optimizing for their website. Their goal was to achieve high ranking for their website on the major search engines.
Watt Media performed our typical Search Engine key word analaysis, and then implemented a strategy which included new meta tags (code which is inserted in the back-end of the website), manual submission to 250 hand-picked directories, and some link building.
We are very happy to report that after just two months, ICS has attained the #2 spot on Google and the #7 spot on Yahoo! We will continue to monitor their ranking and perform additional work as needed to maintain these standings, and improve them even more over the next few months.
2 comments:
Do you find that link building - in other words, getting many links on other sites pointing to your site - is an effective way to increase search engine ranking?
While link building certainly works, it should not by any means be your single strategy. Right now, link building is the latest "hot thing." IN my opinion, the biggest factor is relevant content. "content is king," as they say. So, yes, link building works, but the other factors should not be ignored, and relevant content should be your first priority.
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