Are you utilizing web 2.0 to promote your business? Are you using Facebook, LinkedIn, and Twitter to get the word out about your products or services? If not, you should! Don't get left behind! You can set up an account in minutes on each of these social networking websites.
The way to use them is as follows: On Facebook, set up a Fan page for your business and invite your friends and customers to join. Put a link to this page on your website and e-mail signatures. Set up a personal or business account on Twitter and do the same. Update your status periodically (not too often) with promotions or things that are going on in your company. LinkedIn is purely a business networking site, and is equally easy to use.
Dive in, do a little at a time, and you'll get the hang of it. Before long you'll be savvy in this new medium.
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